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For JOHN DEERE, MOONDA proposes a new interactive challenge!

28 / 05 / 2014 - 17:13

For JOHN DEERE, MOONDA proposes a new interactive challenge!
Pour JOHN DEERE, MOONDA propose un nouveau challenge interactif

As a world leader in the agricultural equipment market, communicating on its flagship products and latest innovations is a major challenge for JOHN DEERE. With the approach of the sales season, the company has trusted MOONDA to develop a web campaign concept in order to promote its automatic guidance system "AutoTrac". MOONDA has developed a concept involving interactive experience based on a game highlighting the main strengths and qualities of the product: increased productivity and efficiency, precise guidance in straight lines and curves, etc.. The game lets the user take control of the tractor plowing a field along a predetermined path and play against the computer, which is equipped with AutoTrac ...

The concept enables one, while having fun, to quickly realize the value of the system, which is much faster and efficient than manual control. How about you? Will you beat AutoTrac?

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