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With MOONDA, Haier confirms its digital strategy at trade shows

20 / 04 / 2015 - 11:02

With MOONDA, Haier confirms its digital strategy at trade shows
Avec MOONDA, Haier confirme sa stratégie digitale sur les salons professionnels

For the second time this year, Haier has called upon MOONDA to digitise its booth at a new trade show. After a first edition of the Pick & Scan animation at the famous consumer electronics exhibition IFA in Berlin, Haier & MOONDA have renewed their collaboration. This time, it is the German brand firm that wanted to unite the visitors with a playful approach to business.

The attractive giant post-it wall and its digital application were therefore present at the ISH in Frankfurt from the 14th to the 18th of March. The complementary of the channel has once again demonstrated its effectiveness in driving traffic to the booth and collecting qualified leads.

Another success for interactive experiences!

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